With the scent of flowers, the soul returns

Marcel Proust

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About Francoise Rapp
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About Francoise Rapp

I am an artisan perfumer and pioneer in olfactive wellness, dedicated to merging the precision of scent science with the subtle intelligence of ritual. For nearly three decades, I’ve created confidential perfumes and transformative aromatic protocols for discreet clients—from global celebrities to visionary healers and luxury wellness sanctuaries.

My path is rooted in advanced aromacology, holistic therapy, and deeply collaborative work with luminaries such as Deepak Chopra and breathwork master Dan Brulé, whose guidance has shaped icons like Tony Robbins. Every creation I craft—whether a soul perfume or a therapeutic formula—is a sensorial portal designed to restore emotional clarity and awaken energetic truth.

Through my atelier, Flowering Pharmacy, I offer clean, vegan, small-batch perfumes that honor both purity and emotional resonance. Among these, I’ve had the joy of composing Grey Morning for Ashley Campbell, as well as award-winning perfumes for MusiCares—The Recording Academy’s foundation for artist well-being—featured at the GRAMMYs in celebration of scent as emotional art.

My work has been recognized by VogueELLEMarie ClaireHarper’s Bazaar, and other leading wellness publications, often described as a rare alchemy of botanical elegance, soul presence, and transformational depth.

Our Manifesto

We believe perfume was never meant to be just an accessory.

It is — and has always been — a sacred ritual: a bridge between matter and spirit, memory and presence, self and soul.

At AromAlchemy™, we restore the original purpose of fragrance — as a refined, conscious act of connection and care.

Each scent we create is a living composition: natural, non-toxic, and infused with the intelligence of plants.

Crafted with precision, guided by intention, and designed to harmonize the body, calm the mind, and elevate the spirit.

We do not follow trends.

We follow truth — sourcing only the purest botanical essences, energetically vibrant and emotionally resonant.

To wear our perfumes is to engage in quiet transformation.

A sensory ritual that speaks to your essence and supports your evolution.

Because for us, true luxury is not indulgence — it is alignment.

It is feeling safe in your skin, seen in your truth, and empowered by what you choose to wear.

This is the future of fragrance: clean, soulful, and alive.

And it begins with you.

In the press

My work has been featured in some of the world’s most esteemed publications — from luxury fragrance titles to leading wellness journals — each recognizing not only the sensory elegance of my creations, but the integrity of my philosophy and values: perfume as a clean, conscious ritual that nurtures both body and mind.

I founded Francoise Rapp Creations, an independent creative olfactive studio that collaborate with a select circle of luxury & indie brands (Inishie Paris and Elixirs & Co in France, 3942 Adventura in Los Angeles, Kalyna in New York, Elm Beauty in Ireland, Nirhu in Sydney,...), boutique houses, and visionary spas, offering bespoke olfactive direction rooted in plant intelligence and emotional resonance.

Discover my palette of creative services for brands here

The story behind Aromalchemy

Years of designing healing spa rituals, exclusive fragrances for celebrities, and private aromatic consultations revealed a quiet truth: true transformation does not come from scent alone.

Through intimate client journeys and global collaborations, I uncovered that the most profound renewal happens when three sacred elements align — a synergy I now call The AromAlchemy Method™.

Rooted in botanical perfumery, grounded in somatic intelligence, and guided by intention, this proprietary method elevates fragrance into a daily ritual — one that nourishes the nervous system, restores emotional clarity, and reconnects you with your essence.

The details of this approach remain intentionally discreet, reserved for those inside the experience. What I can share is this: every creation is a high-frequency composition — crafted in small batches, vegan, and free from harsh synthetics — designed to be your personal sanctuary in scent.

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